Old Town La Quinta to Host Holiday Weekend Festivities

The following was submitted on behalf of Old Town La Quinta: 

Old Town La Quinta announced Wednesday its plans to entertain and reward holiday shoppers this Friday and Saturday, November 23 & 24.

On Black Friday, back for their fourth consecutive year by popular demand, the Boys & Girls Club Band, Heatwave Jazz & Show Band, will play on the Old Town Event Lawn from 3:00-5:00pm.

“It’s become a great tradition having Heatwave make Black Friday in Old Town even more fun,” said Leslie Locken, property manager of Old Town La Quinta.

On Saturday, Old Town La Quinta will take part in the initiative known as ‘Small Business Saturday’ – which began as a way to support smaller retailers since Black Friday is often focused on the deep discounting of national stores the day after Thanksgiving.

Old Town La Quinta will be supporting its small businesses by presenting a $20 gift certificate to shoppers who’ve spent a total of $100 or more at Old Town shops. The gift certificate can be used within the next year and with any merchant in Old Town. Receipts must represent sales at Old Town retailers on Saturday, November 24, only. Receipts can be cumulative, one certificate per person. Patrons should show their receipts and pick up their gift certificate at The Wine Bar that same day.

“The concept of Small Business Saturday is great because it encourages customers to shop local,” said Shawna Risnes, owner of Tarah Jade Boutique in Old Town La Quinta. “We have so many unique gift and holiday items in our stores that you can’t find at the superstores or online, and we think rewarding customers for coming in and shopping with us is a wonderful idea.”

Old Town La Quinta is centrally located in the quaint La Quinta Village, lining the community’s Main Street with restaurants, boutiques, spa/salon services, gift shops and more. Old Town showcases art shows, a weekly organic farmers' market September-May and other seasonal events. For more information, go to www.oldtownlaquinta.com  or contact Leslie Locken at 760.777.1770.